Mahindra Genio pick-up Launched

Mahindra & Mahindra has launched its Xylo-based pick-up truck – the Genio.  Pitched as a next-generation pick-up, the 1.2 tonne pick-up aims to cater to the small and medium-scale businesses. Priced at Rs. 4.99 lakhs for the BS-III variant (ex-showroom Navi Mumbai). With the launch of the Genio, M&M is expecting to change the face of the pick-up industry in India.


The Genio single-cab pick-up will be the second product after Maxximo that will be rolled out of Mahindra’s new Chakan facility. The pickup has been developed from Mahindra’s Ingenio platform (U-platform) – the same platform which formed the basis of the Xylo MPV. It’s powered by a 75 hp 2500cc MDi CRDe engine which makes 22.4 kgm of torque and takes the Genio to a top-speed of 120 kph. The exteriors, especially the front-end elements, have undergone a facelift to make it look fresh and different.

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M&M launches the Mahindra Thar

Mahindra Unveiled Thar India.
Thar is for Jeep lovers and off-road enthusiasts. The Thar is a manual 4x4 machine coupled with a powerful CRDe engine 77 kw (105 BHP) & drive by wire technology which is capable of providing it variable speeds and acceleration. To handle this excess power, THAR CRDe's tough rigid ladder frame chassis has been optimised to enable crisp handling. There is also a direct injection (DI) version of the Thar meant for rural and semi-urban markets.

M&M has only launched the soft-top Thar at the moment and this variant does not come with air conditioning. Owners can however get a custom made canopy for their Thar and then get an aftermarket air conditioner fitted. We feel M&M should have also launched a hard-top variant with air conditioning even if it were to bump up the price a bit.

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